RYTHM Foundation invests RM150,000 to empower fine arts students
The commitment demonstrated the foundation's dedication to preserving the country's rich cultural heritage and fostering a creative future.
SHAH ALAM - As a social impact initiative by the international conglomerate QI Group, the RYTHM Foundation has invested RM150,000 to empower fine arts and performance students in Malaysia, supporting the Malaysian Temple of Fine Arts.
In a statement, RYTHM Foundation said that the initiative aimed to nurture young talent and support Malaysian artists through scholarships and grants.
According to the foundation, the commitment demonstrated their dedication to preserving the country's rich cultural heritage and fostering a creative future.
"Fine arts and performance scholarships support Malaysian students excelling in visual arts, music, dance, theatre and literature. It aims to help those passionate about the arts but facing financial challenges," the statement said on Friday.
Meanwhile, RYTHM Foundation Chairperson Datin Sri Umayal Eswaran said that the foundation believed art transcends borders by fostering empathy, strengthening cultural pride and uniting communities.
She said through this initiative, finances would no longer be a barrier for talented Malaysian youth to contribute to the arts.
"With scholarships and grants, we are investing in both individuals and Malaysia's cultural heritage," she said.
At the same time, Malaysian Temple of Fine Arts president Dr M Paranjothy expressed pride in the collaboration aimed at empowering fine arts and aspiring performance students in Malaysia.
"We are truly honoured to work with RYTHM Foundation to provide these scholarships and grants to our talented students.
"This partnership reaffirms our shared commitment to nurturing the next generation of artists, preserving cultural heritage, and ensuring that financial limitations do not hinder creative potential.
"With this support, we empower young artists to pursue their passions and make meaningful contributions to the arts," he said.