AEON BiG welcomes Tsugutoshi Seko as new Managing Director

SHAH ALAM - AEON BiG (M) Sdn Bhd has announced the appointment of Tsugutoshi Seko as its new Managing Director, effective Sept 1.

Seko succeeds Sheikh Farouk Sheikh Mohamed, whose leadership over the past two years has left a significant impact on the company.

In an official statement, AEON BiG highlighted Seko’s wealth of experience from his long-standing career within the AEON Group, and is poised to lead the company into its next phase of growth.

“Seko began his career with AEON Co, Ltd, Japan, in 1993, and quickly rose through the ranks, demonstrating his expertise in human resources management.

"His notable contributions include his tenure as General Manager of the Group's Human Resources Department in 2015.

“Seko further solidified his leadership credentials as the Senior General Manager and later Chairman and Managing Director of AEON (Cambodia) Co, Ltd, from 2018 to 2021.

“Before his current appointment, he served as Deputy Managing Director at AEON CO (M) BHD, where he played a pivotal role in streamlining regulatory processes and improving operational efficiency,” AEON BiG said in a statement today.

The company is optimistic about the future under Seko’s guidance, expecting that his leadership will enhance the company’s ability to deliver a broad array of value-driven options to its customers.

The appointment is seen as a significant milestone for the company as it continues to evolve in the competitive retail landscape.

AEON BiG also expressed its deep gratitude to Sheikh Farouk for his two years of dedicated service.

"Under Sheikh Farouk's leadership, AEON BiG achieved numerous significant milestones and fostered a culture of excellence and innovation.

“His unwavering commitment to the organisation has left a lasting impact, and we wish him continued success in his future endeavours,” the company added.