4Fingers celebrates 10 years with 90 per cent halal certified outlets

Over 90 per cent of its restaurants nationwide are now halal certified.

SHARIFAH SHAHIRAH
SHARIFAH SHAHIRAH
29 Aug 2024 05:00pm
Zarina Mohamad Saad (fifth from left) celebrating 10 Years of excellence accompanied by 4Fingers Malaysia, Jakim Management and representatives, senior assistant director, Norasikin Yaacob (fourth from right) - Photo by 4Fingers's management
Zarina Mohamad Saad (fifth from left) celebrating 10 Years of excellence accompanied by 4Fingers Malaysia, Jakim Management and representatives, senior assistant director, Norasikin Yaacob (fourth from right) - Photo by 4Fingers's management
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Celebrating a decade of culinary excellence, 4Fingers Crispy Chicken Malaysia (4Fingers) announces that over 90 per cent of its restaurants nationwide are now halal certified.

Since its establishment in Malaysia, 4Fingers has made Halal certification a cornerstone of its operations, catering to the diverse preferences of Malaysian consumers.

4Fingers Halal Committee chairman Zarina Mohamad Saad, emphasised that providing halal-certified food and beverages is crucial for Malaysian consumers, particularly Muslims.

Zarina reinforces 4Fingers commitment to quality and inclusivity during the brand’s 10 Years of excellence celebration, marking a significant milestone with over 90 per cent of its restaurants in Malaysia now Halal certified. - Photo by 4Fingers's management
Zarina reinforces 4Fingers commitment to quality and inclusivity during the brand’s 10 Years of excellence celebration, marking a significant milestone with over 90 per cent of its restaurants in Malaysia now Halal certified. - Photo by 4Fingers's management

She added that since 4Fingers entered the Malaysian market, ensuring high-quality halal chicken has been a top priority to serve their local fans.

“As we mark ten years of serving delicious crispy chicken to Malaysians, achieving Jakim Halal certification remains central to our mission.

“Our adherence to Halal standards represents our dedication to inclusivity and exceptional quality, ensuring our products meet the rigorous requirements set by Jakim,” said Zarina.

This achievement highlights 4Fingers' relentless pursuit of superior food safety and quality. The brand has collaborated closely with The Hab Halal, Department of Islamic Development Malaysia (JAKIM) to ensure that every element of its food preparation, from sourcing ingredients to cooking, is compliant with the highest Halal standards.

 4Fingers is committed to providing authentic, Halal-certified crispy chicken for their loyal customers whenever they crave their favourite hand-brushed wingettes and drumettes. - Photo by 4Fingers's management
4Fingers is committed to providing authentic, Halal-certified crispy chicken for their loyal customers whenever they crave their favourite hand-brushed wingettes and drumettes. - Photo by 4Fingers's management

The Halal certification confirms that all 4Fingers’ menu items including their signature hand-brushed wingettes and drumettes are prepared with the utmost care and attention to cleanliness and quality. This certification provides customers with assurance of the integrity and safety of their meals.

Zarina highlighted that 4Fingers remains committed to providing exceptional dining experiences while upholding its core values of quality and trust.

“We will always be committed to providing authentic, Halal-certified crispy chicken and expanding our presence across Malaysia and will continue to be there for our loyal customers whenever they have their cravings for their favourite crispy chicken,” she added.

Currently, 4Fingers is set to expand its presence with more Halal-certified outlets across Malaysia, with a focus on reshaping fast-casual dining through innovative, high-quality offerings.

The brand continues to satisfy local palates with exciting new menu items like the limited-time Uniquely Local Rendang Chicken, alongside timeless favourites that keep loyal customers coming back for more.