Fama targets to implement 115 Bazar Rakyat Agro Johor

BATU PAHAT - The Johor Federal Agricultural Marketing Authority (Fama) is targeting a total of 115 Bazar Rakyat Agro Johor (BRAJ) to be implemented statewide.

State Fama director Faidz Afizi Mohamad said the ongoing BRAJ, which started in February, will be held until April next year, with the cooperation of local community leaders.

To date, as many as 30 BRAJ bazaars have been successfully implemented, and the remaining 85 locations will be focused on rural areas, mainly targeting sales of fresh produce, as well as small and medium industrial (SME) products.

"Among products sold at BRAJ are daily necessities, such as vegetables, chicken, meat, fish and eggs, at lower prices than the market.

"The main purpose of the BRAJ bazaar which is held in the focus area is to help ease the burden of the people, who are affected by the rising prices of goods,” he said.

He said this to reporters after inspecting the bazaar, at the Rengit Fama Food Processing Centre, which was also attended by Rengit assemblyman Datuk Dr Mohd Puad Zarkashi.

At this BRAJ, a total of 600 chickens were sold, priced at RM6.40 per kilogramme (kg), within three hours, while 200 kg of beef, at a price of RM32 per kg, sold out within two hours.

Chicken seller, Zulkifli Abd Wahab, 47, said that he had to limit sales to two chickens per customer, due to an overwhelming response. - Bernama