Leading biomedical sciences and advancements company, Revery International Group Bhd, has unveiled Revery Idealistic, an innovative AI-powered fitness centre designed to promote holistic wellness in the community.
This groundbreaking initiative is further bolstered by a strategic partnership with Revery Pharmacy, whose health products seamlessly integrate into the holistic approach, offering a complete solution for physical fitness and overall well-being.
The first branch of Revery Idealistic will be located in the vibrant and eco-conscious community of Bandar Rimbayu, a premier township known for its forward-thinking lifestyle.
This strategic location aims to revolutionize Malaysia's fitness market by introducing AI-powered personalization, redefining the workout experience and setting a new standard for holistic wellness.
In addition to providing health products, nutritional guidance will be provided beforehand to offer a 360-degree approach to health, further promoting the importance of maintaining a holistic well-being through expert pharmaceutical care.
It will also actively become an eco-conscious fitness hub by incorporating green-powered technologies and sustainable practices.
They are also aiming to set the stage for regional expansion into Southeast Asia by aligning with Malaysia's sustainability goals.
The fitness centre will also focus on community wellness through trend-forward fitness activties with AI-enhanced fitness coaching, immersive VR workouts and community-driven wellness programmes, expert health support through a team of specialists offering the service of personalised advice on medications, supplements and lifestyle improvements and integrated wellness plans with the combination of AI fitness insights with pharmaceutical care and nutritional guidance to deliver a fully customised health journey.
Revery Idealistic also offers tailored workout programmes using AI technology, that helps to track performance in real time and optimise recovery, while integrating with the holistic health solutions provided by Revery Pharmacy. Members will have access to everything needed in order to reach optimal wellness, all in under one roof.
Revery also hopes that the initiative opens doors for more investment opportunities, especially due to its innovative operating model that depicts significant growth potential, promising substantial returns for all stakeholders.
"The launch of Revery Idealistic and our collaboration with Revery Pharmacy is a significant step towards redefining the health journey, marks an exciting chapter in our diversification journey.
"Fitness centres are no longer just about providing equipment; they’re about offering solutions. Imagine a personal trainer who not only understands your goals but also adjusts your plan in real time based on your progress.
"Through technology-driven smart solutions, we empower individuals to achieve a more efficient and healthier lifestyle, setting a new benchmarks in the wellness industry," said Revery group founder and CEO, Tiffany Loh.
The company also announced plans for a second outlet in Bangsar, slated to open next year.