SHAH ALAM - Kyzer Kids, a pioneer in children's grooming, is set to transform the landscape of kid-friendly hairstyling with the launch of Malaysia's inaugural all-natural and safe hair styling balm - Kyzer Hair Styling Balm.
This innovative product not only heralds a safer option in children's haircare but also encourages young boys to embrace confidence as they navigate the world with style.
Established in 2022 by Lily Shah, a mother of two boys with 12 years of experience in media and parenting, Kyzer Kids emerged from Lily's quest to find a safe, natural styling solution for her son's hair – a product that was noticeably absent in the Malaysian market.
Lily said she believes every child deserves a secure and stylish means of self-expression.
"As a mother, I've always believed in the power of confidence. I created Kyzer Hair Styling Balm because every child deserves a safe and stylish way to express themselves.
"It's not just about grooming; it's about empowering our little ones to face the world with confidence.
"Kyzer Kids is not just a brand; it's a movement to inspire every child to be a #KoolKonfidentKid," she said.
Motivated by her personal pursuit of a child-friendly solution, Lily embarked on a two-year journey of thorough research and development amid the challenging backdrop of the Covid-19 pandemic.
Kyzer Hair Styling Balm tailors to the unique requirements of children's delicate hair, providing parents with a safer option for styling their little ones while nurturing confidence in the boys who use it.
In response to the increasing demand for such products, this innovative creation is meticulously formulated to offer parents a safer alternative for styling their children's hair, ensuring that confidence and style intertwine seamlessly.
Unlike conventional styling products, the balm uses a formula free from harmful chemicals, alcohol, artificial fragrances and white residue.
It is enriched with the goodness of coconut oil which is known for its natural moisturising and nourishing properties, making it an ideal choice for kids' delicate hair.
A recent collaboration event with The Barber Bus to celebrate Kyzer Kids' second anniversary created an immersive experience that combines innovation, style and celebration.
This marks Kyzer Kids' first collaboration with a barber, highlighting their belief that achieving the right hairstyle begins with the right haircut.